Become the robotics company everyone in your industry is talking about
Robots are reshaping how the world manufactures, moves, and defends itself. No wonder robotics startups are attracting some of the most ambitious capital in Europe right now.
At Black Unicorn PR, we’ve done robotics PR for companies pushing the frontier of what machines can do. From Italy, with Cyberwave, the AI-defined platform making the physical world programmable, to Caracol, whose robotic large-format additive manufacturing systems are now deployed across 50+ countries.
Our team has experience in Physical AI, robotic automation, additive manufacturing, defence tech, autonomous systems, and industrial software. We’ve worked with companies at seed stage and at scale, placing stories in leading tech, trade, and business publications including TechCrunch, Sifted, EU-Startups, Forbes, Tech.eu, IEEE Spectrum, and many more.
From funding announcements to product launches, from thought leadership to trade show moments, we’ve got you covered with robotics PR.
Benefit from positioning your robotics company, building trust and awareness through PR
- Generate trust and awareness with investors, press, and industry stakeholders through consistent PR activity
- Become a go-to source for journalists covering Physical AI, automation, and defence tech
- Leverage funding rounds, product launches, and trade show moments to position your company as a category leader
- Showcase deep technical expertise and vision through thought leadership
- Work with a team that genuinely understands robotics, from seed stage to scale
Clients past and present
Notable media placements
Let's work together
We work with ambitious B2B startups and scaleups across Europe to help them gain trust, credibility, and exposure
Inzmo
Needless to say, INZMO is a company we are so proud to work so closely with. Black Unicorn PR has partnered with INZMO since late 2020, and the goal has always been to elevate its profile through media placements, positioning Founder Meeri Savolainen as a prominent figure in the insurtech industry.
As a result, INZMO has become a leader in the insurtech sector, with Meeri Savolainen recognised as one of the top 10 women to watch in insurance, providing expert commentary on various topics, including women in tech, fintech, proptech, and rental deposits whenever the opportunity arises. Meeri is a regular speaker at major European tech conferences including Reuters, tech.eu, Web Summit and
“I have had the pleasure of working with Black Unicorn PR since 2020 and they have proven to be an integral part of our day-to-day activities. They are always one step ahead in the game and have greatly increased our name recognition.”
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Credolab
We are very proud that our partnership with Credolab has established them as global leaders in their field. We fostered strong thought leadership and commentary on relevant trends for their CEO and CSO and Credolab now boasts op-eds in esteemed outlets and a suite of top-tier fintech interviews and podcasts. Just seven months in, they publicly partnered with Provenir and Taktile, setting the stage for more eager collaborators.
We raised extensive awareness in the fintech and Southeast Asian startup sectors and expanded their coverage beyond Asia, raising visibility in global fintech and startup media. We also got Credolab speakers published in leading banking and fintech outlets in the US
“The BUPR team has been more than just the standard agency; they’ve become our trusted partner for all things PR and thoughtful leadership content. BUPR’s outstanding PR work helped increase our visibility and establish Credolab as the thoughtful leader it is in alternative data and fintech”
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What our clients are saying about us
Loved working with BUPR – the team have been very comprehensive in their support, understood our product and mission deeply, and made sure we were able to reach the audiences that we cared about. Would recommend!
Black Unicorn PR brought real fintech expertise to the table from day one. They understood our space, moved fast, and consistently delivered. From securing tier 1 coverage in Reuters, CNBC and more to building executive visibility through BBC and Fortune. Their media network is genuinely impressive, and their ability to adapt to shifting priorities made them feel like an extension of our in-house
Working with Black Unicorn is like having an in-house PR team. They are embedded into our workflow and we see how the work gets done. They understand nuance, strategy, and timing better than most – rare qualities in tech PR. We’ve trusted them to help shape Mindgard’s story in a complex, fast-moving space, and they’ve delivered every time.
Loved working with BUPR – the team have been very comprehensive in their support, understood our product and mission deeply, and made sure we were able to reach the audiences that we cared about. Would recommend!
Black Unicorn PR played a key role in getting the word out about us and our biggest milestones. They truly took the time to understand our mission, and thanks to their work, we were heard globally and successfully raised capital for our first major round. Huge thanks to the team!
We had a great experience with BUPR. The team really takes the time to understand the business and works closely with founders to shape the right narrative, and tell it in the most impactful way. They’re creative, resourceful, and know how to get a lot done with limited time. They don’t sugar-coat things and are refreshingly direct with feedback. They keep their word & deliver on their promise
“Working with Black Unicorn PR was a seamless experience. Their strategic approach and strong media relationships helped us secure coverage in top-tier startup publications, including TechCrunch, Sifted, Tech.eu, and more. The process was smooth, communication was clear, and the results spoke for themselves. A great partner for high-impact PR.”
“The Black Unicorn team quickly understood our unique identity and potential for PR as we underwent a European and later global expansion. They connected with ours really well. This combination of chemistry, sound processes and creative ideas led to a true force of nature and results that speak for themselves.”
“Working with Black Unicorn PR was like drinking HONEY. We got tons of sweet for MONEY. Joe, Agne, Mauro, JJ were professional, friendly, responsive, and sincere. A one-off project naturally turned into a relationship for the long run”
“It’s a pleasure to work with Black Unicorn PR. Their team helped Nordigen with huge long-term value. We are visible in the places that count with positive coverage and participating in relevant media conversations. They are an agency with a true startup mentality and you can see that in the way they work and communicate”
Our Clients
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We work with ambitious B2B startups and scaleups across Europe to help them gain trust, credibility, and exposure