Client: Baltic Sandbox Ventures
HQ: Vilnius, Lithuania
Vertical: VC
Project Type: One-off PR Campaign
Timeline: November–December 2022
Brief
Baltic Sandbox Ventures is the first VC fund in the Baltics focused exclusively on deeptech and life sciences. Spun out from an established accelerator of the same name, the new firm was raising a €13M fund to invest in early-stage science- and research-driven startups.
The team needed a strong media launch that would:
- Introduce the new fund and its mission
- Highlight their experience as hands-on ecosystem builders
- Position the Baltic region as fertile ground for deeptech innovation
This was a one-off project, and the goal was to make a splash in both pan-European tech media and key regional titles.
Our Approach
We started with the fund’s story. Beyond the numbers. The mission. Baltic Sandbox wasn’t just raising a fund. It was setting out to fill a critical gap in the ecosystem. We wanted to showcase their unique way of connecting scientific talent with patient capital and business support.
We developed messaging that emphasised the founders’ long-standing work building the deeptech ecosystem in the Baltics, their contrarian approach to acceleration and early-stage support and the fund’s unique structure: combining incubation, acceleration, and VC investment.
We tailored pitches to both leading tech publications and regional titles, drawing attention to the fund’s €13M close, unique positioning, and broader significance for the European deeptech scene.
Results
We secured high-quality media hits that reached the European venture community and regional stakeholders alike, including:
Sifted: “Baltic Sandbox targets €13m fund to develop deeptech ecosystem in the region” full feature with interview and insights
Tech.eu, Tech Funding News, Arctic Startup, AIN, Emerging Europe, Labs of Latvia: Additional features and inclusions across key vertical and regional media
Baltic Sandbox Ventures was also added to Sifted’s list of European accelerators, a bonus signal of ecosystem credibility.
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